Samuel, also known as the International People Connector, has been involved with the hospitality industry over two decades. He has developed expertise in strategic sales & marketing. Samuel primarily works on the leadership and development as Area Representative for Firehouse Subs responsible for Northern Illinois and Northwest Indiana. Focus includes: franchise business consulting, franchisee sales planning, restaurant quality assurance inspections, training and customer service. Samuel’s restaurant serves as the training restaurant for the market. Before assuming his current position, Samuel was Director Partner Product Development & Industry Relations, National Restaurant Association including the support of the National Restaurant Association Military Foundation. Samuel’s past experiences include: President & CEO of the Heritage Corridor Convention and Visitors Bureau, in addition, he is a 12-year veteran of Marriott International.
Samuel holds a bachelor’s degree in hospitality management and associates degree in Hotel & Restaurant Management from Johnson and Wales University.
Samuel volunteers his efforts to serve on the board of directors and finance chair for the Bellwood - Proviso Chamber of Commerce and recently past board member of Housing Forward an Illinois based homeless prevention organization. Other activities include: Advisory Board Member of the Illinois Restaurant Association, member of Les Amis d’Escoffier Society; and strategic adviser to Baci Hospitality. Past board of directors for the American Culinary Federation Chicago Chefs of Cuisine, past- president of the International Food Service Executives Association- Northern Illinois Chapter. Nightclub and Bar Magazine Advisory Council and co-chair of Teresa’s Trotters Cancer Team.
Samuel frequently presents at international industry events and really enjoys presenting as guest lecture to local hospitality programs. Samuel resides in Riverside, Illinois with his wife (Carmia), children (Constantine and Adriana).